For demanding men and women whose hair does not shine as brightly as it should, feel as soft as it could, or radiate color the way they want, now DS Laboratories unveils its high tech nia helio hydrating shampoo and nia helio hydrating conditioner. These super premium cosmeceuticals developed over 10 years of research, design, and testing treat dull, split, colorless hair more aggressively and effectively than any other shampoo or conditioner.